Your farm data
belongs to you.
Full stop. Not "mostly." Not "except for anonymized aggregates." Yours. We built it this way from day one because it's the only way that makes sense — and because big ag was doing the opposite and calling it progress.
What we do with your data
When you run FarmDefender™ on your boom, your weed maps go into your FarmIQ™ account. When Bridger pulls soil cores on your fields, those sample results live in your account. When you log a spray run in Spray and Tell, that record is yours.
We use your data to build prescriptions, maps, and recommendations — for your operation. Your soil variability informs your variable-rate map. Your weed pressure history informs your spray planning. Your seeder data catches your seeding errors before harvest does.
That's the only direction it flows: from your fields, back to your decisions. On your farm. Period.
What we never do
Sell your data to seed or chemical companies
Not to any seed or input supplier who'd love to know which products you're buying less of.
Share it with commodity traders
Your crop plans and yield history are not a signal for someone's futures position.
Aggregate it into a "market intelligence" product
We don't anonymize and pool your data to sell regional crop insights. Your operation's data is not our raw material.
Hand it to a big ag-tech or input company
Partnerships don't include your data. Integration means your files flow where you tell them to. That's all.
Use it to train AI models that benefit other operations
If we ever train a model on customer data, that requires your explicit consent, not a 47-page Terms of Service you clicked through in 2023.
Big ag has been vacuuming up
farm data for a decade.
The largest ag-tech platforms — the ones backed by seed companies and equipment manufacturers — figured out that farm data was worth more than the software subscription. So they built the software cheap, got farmers on it, and monetized the data on the back end.
Planting dates. Yield maps. Soil variability. Chemical applications. Equipment usage. Spread across millions of acres, that's one of the most valuable datasets in the commodities market. Farmers put it there. Farmers weren't the customer — they were the product.
This isn't a conspiracy theory. It's in the terms of service. Clause after clause reserving rights to "anonymized and aggregated data" for "platform improvement," "research," and "third-party partnerships." Read them.
FarmTech was built — partly — as a reaction to this. Doug farms the ground these tools run on. He's not going to build software that extracts value from farmers instead of creating it. That's not a marketing position. It's a design constraint we imposed on ourselves from the beginning.
The technical reality
Isolated per-customer storage
Your data doesn't share a database with other operations. It lives in isolated per-customer storage — not mixed into a shared pool where "anonymization" is the only thing standing between your field data and someone else's dashboard.
Full export, any time
Every field boundary, soil map, spray record, and prescription is exportable in standard formats — shapefiles, ISOXML, CSV. You don't need to ask permission. You don't lose access if you cancel. It's your data. You walk away with it.
Real deletion
If you leave, we delete your data from our servers. Not archive it. Not retain it for "audit purposes" indefinitely. Delete it. We'll tell you when it's done.
No shared AI training
We don't run your field data through AI models that produce outputs for other operations. If FarmIQ™ ever uses your data to improve a model that runs on your operation specifically — that's your data making your recommendations better. That's the only use we'll ever make.
This is a commitment, not a checkbox.
Privacy policies are written by lawyers to protect companies, not farmers. This page is written plainly because the commitment is real. We're a small company built by people who farm. We have every incentive to build tools that create value for the operations running them — and zero incentive to extract that value and sell it somewhere else.
If you ever find out we've violated any of this, we want to know immediately. That would be a fundamental breach of what we're building here.